Having a website is important for independent accountants, lawyers, and law firms because of:

Credibility: A professional website enhances the credibility of professional services, and helps to establish it as a reputable and trustworthy business. 

Lead Generation: A well-designed website plus information about your experience and your practice area, can attract qualified leads, as potential clients often research accountants and law firms online before reaching out for services.

Marketing: A website is an effective marketing tool that can help to promote their services, showcase their expertise and establish their brand.

Accessibility: A website provides 24/7 access to information about a law firm, and about the issues that can be resolved by legal means, allowing potential clients to learn about its services and contact the firm at any time.

Cost-Effective: A website is a cost-effective way for law firms to reach a large audience, compared to traditional marketing methods such as print or broadcast advertising.

What information should an accountant,  lawyer or law firm publish on its website?

• Contact Information like locations, email addresses, and telephones plus social media and all ways your clients can reach you.
• Locations where services can be provided.
• Team information. Personal information including expertise and practice areas they serve.
• Areas of professional practice that they attend to, specific information about what kind of problems they solve together with some everyday examples that help the potential client to decide if they are the best alternative to solve that problem. Remember that customers are often unaware of the alternatives and will appreciate finding this information.
• Testimonials from real customers who are grateful for the way they solved their problems and recommend you for that job.
• Examples of cases resolved in favor of the client and the benefit obtained.
• Answers to questions frequently asked by customers about how problems are resolved, delays, requirements, etc.
• Blog containing valuable information about legal issues, resolutions or modifications in current legislation.

EXAMPLE ABOUT AN SMALL LAWYER FIRM or Attorneys

We organize this information to be displayed as a casacade. There is a section defined for each Global Area in which the particular information that emerges from each area of practice can be seen, so that if tomorrow you need for example to add a new habitual consultation for Divorce, it will be added automatically a new page with this topic, and also to the relational information within the Family Rights and Divorce area.

In the case of accountants, an example could be financial advice, business auditing, and specialization in Cryptocurrencies could be described as global areas, among other areas of global concern, and the usual services and consultations on these topics.

The information that you can make available to your clients is the key to becoming an indisputable benchmark in your area of expertise.

The preliminary meeting that we have will define what information you need to incorporate, and in what way it will be visible to the eyes of your new potential clients.